PRICES AND SERVICES
$500 per month – 10 Hours @ $50 per Hour
10% of monthly budget If budget is over $5,000
- Weekly campaign management
- Campaign reporting
- 3 advertisements per ad group
- Full account audits and review – optimizing demographic, zip code and location targeting
Full Scope of Services:
- AdWords Campaign Setup
AdWords account set up, campaign and ad group structures and settings, payment options, and tracking
- Weekly Campaign Management
On a weekly basis, I will manage and optimize your campaign, including but not limited to removing underperforming ads/keywords, testing new ads/keywords, adding negative keywords, and landing page optimization recommendations to improve quality score.
- Ad Group Development
Your campaign will be divided into specific ad groups, allowing for the best possible optimization between different industries, product categories, or geographies targeted by the campaign.
- Text Ad Development
Writing the best copy to catch your customer’s eye, and use industry best practices and features including sitelinks, call extensions, callouts, and more.
- Keyword Research
I uncover which keywords will perform the best for your campaign and determine exactly which terms and phrases your customers are searching for.
- Bid Optimization
We use bidding strategies best aligned with the identified KPIs of each campaign, whether that be Cost per Click (CPC), Cost per Thousand Impressions (CPM), or Cost per Acquisition (CPA).
Provide monthly reports including valuable campaign metrics and results, as well as a summary of optimizations and insights we have from the previous month. I will let you know which ad groups, ads, and keywords are performing the best, and what we are doing to deliver the most conversions.